Friday, December 7, 2012

Gift Science

Want to fetch the perfect gift this Christmas?  Advice from the WSJ:

  • Regifting - handing over a gift received from someone else, is all fine.
  • Thoughtful gifts are not all that, and the emotional benefits accrue mainly to the giver, not the receiver.
  • People like best a gift they specifically requested.  To quote the researcher, 'it is the gift that counts, not the thought'.

So give people what they want.  Easy.

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